Orange Book

• The Blue Ocean is considered (from a marketing point of view) as yet an untapped or uncontested market space. – The term was coined by Chang Kim and René Mauborgne in Blue Ocean Strategy: How to Create Free Market Space and Eliminate Competition.

• Consumer goods and services is an industry classification of non-essential consumer goods and services monitored by analysts and investors.

• Consumer goods (CPG) are goods that are used daily by average consumers and require regular replacement or replenishment, such as food, beverages, clothing, tobacco, cosmetics and household goods.

• Consumer goods stocks represent companies that are not cyclical because they produce or sell goods or services that are always in demand.

A duopoly is a form of oligopoly where only two companies dominate the market.#

• Emerging industry refers to companies that are formed around a new product or idea that is in the early stages of development.

• The energy sector includes corporations that are primarily engaged in the production or supply of energy such as fossil fuels or renewable energy.

• Fast fashion describes inexpensive yet stylish clothing that moves quickly from designers to retailers to meet trends, with new collections constantly being introduced.

• Consumer goods are non-durable goods that are quickly sold at a relatively low price.

• Green chip stocks are stocks of companies whose activities are considered environmentally friendly.

• Growth industries are sectors of the economy that are experiencing above-average growth due to new technologies or changes in social preferences or government regulations.

• The Harvard MBA indicator generates long-term market signals based on the proportion of new Harvard MBA graduates who take jobs in the securities markets.

• The health sector consists of all businesses involved in the provision and coordination of health and related products and services.

• Heavy industry is a type of business that includes large-scale enterprises, large equipment, large areas of land, high cost, and high barriers to entry.

• Devastation refers to the disappearance of manufacturing jobs and the purchasing power of the middle class as social and economic stratification deepens.

• The industrial goods sector is a category consisting of companies that manufacture or sell machinery, equipment or consumables used in manufacturing and construction.

• The Industrial Production Index (IPI) measures the levels of production and capacity in the manufacturing, mining, electricity and gas sectors relative to the base year.

• The life cycle of an industry refers to the evolution of an industry or business based on its stages of growth and decline.

• The life cycle of an industry refers to the stages of growth, consolidation and possible extinction of an industry.

• The term “Main Street” is used in many contexts, but always means “local”.

• Manufacturing is the process of turning raw materials or parts into finished products using tools, human labor, machinery and chemical processing.

• The mature industry stage is a later stage in the life cycle of an industry.

• The old economy refers to industries that have not changed significantly despite advances in technology.

• Revenue Passenger Mile (RPM) is a transportation industry metric primarily used by the airline industry to display the number of miles traveled by paying passengers.

• Airlines use Revenue Per Available Seat Mile (RASM) to measure the total operating revenue they earn per seat (empty or full) per flight mile.