External sales consists of sales professionals who are physically active in the field, outside the office, to benefit the company.
The professional characteristics of external salespeople do not include the characteristics of a typical office job with specific working hours or office environment.
External sales people are often on the road, meeting with clients, entertaining potential clients, and always available when a client needs help.
Costs for a freelance salesperson include travel expenses such as car rentals or plane tickets, hotel accommodations, and a hospitality budget.
Due to the nature of the work, external sales personnel are more expensive than internal sales personnel; however, external sales personnel also generate more profit.
With advances in technology such as video conferencing, internal and external sales are becoming increasingly hybrid.