• Reverse culture shock is the emotional and psychological stress that people experience when they return home after several years of being abroad.

  • In a business context, globalization has led to more and more employees going on long business trips to other countries.
  • The longer the time spent abroad and the greater the cultural difference, the greater the reverse culture shock.
  • If there is little regular dialogue with relatives from the home country, it may be easier to move away from the customs and behavior of the home nation in favor of a new culture.